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When should we consider changing our benefits advisor?

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Working With Your Advisor

When should we consider changing our benefits advisor?

Many employers assume the time to consider changing benefits advisors is after a disappointing renewal.

But by the time renewal arrives, there may be limited opportunity to thoroughly evaluate alternatives or make meaningful changes.

The better approach is to periodically assess your advisory relationship before circumstances force a decision.

How do you know when it's time to consider a change?

A difficult renewal doesn't necessarily mean you have the wrong advisor. Healthcare costs and market conditions can create challenges even when your advisor is doing excellent work.

Instead, consider the quality of the guidance you're receiving.

Ask yourself:

  • Does our advisor understand our business and workforce?
  • Do we receive meaningful guidance throughout the year, or primarily at renewal?
  • Are recommendations supported by relevant data and analysis?
  • Do we understand the reasoning and trade-offs behind our decisions?
  • Are we planning ahead or constantly reacting to deadlines?
  • Do we feel comfortable asking questions and challenging recommendations?

If several of these questions raise concerns, it may be time to evaluate your options.

How far ahead of renewal should we start?

Ideally, begin the conversation several months before your renewal date.

That gives a prospective advisor time to understand your organization, review your current benefits program, examine available financial and utilization information, and consider alternatives.

It also gives you time to evaluate the advisor's approach rather than making a decision based on a presentation or a last-minute promise of savings.

Changing brokers generally doesn't require changing insurance carriers or disrupting employee coverage. However, the transition should include confirming carrier appointment procedures, transferring necessary information, and establishing clear service responsibilities.

The more time you allow, the easier it is to make that transition thoughtfully.

Will changing brokers get us better insurance quotes?

Not necessarily.

Most established benefits advisors work with many of the same insurance carriers. Simply changing brokers doesn't automatically create access to different rates or products.

The more meaningful difference is often how an advisor evaluates your current program, approaches the market, identifies alternatives, and helps you understand your choices.

A new perspective may uncover opportunities, but the value should come from the analysis and guidance not merely another round of quotes.

How does MPOWR approach it?

At MPOWR, we believe employers should periodically evaluate whether their advisory relationship continues to meet their needs.

That doesn't mean every employer needs to change brokers.

A strong relationship should provide thoughtful analysis, clear communication, proactive planning, and guidance that extends beyond the annual renewal.

When employers consider working with us, we focus on understanding their current program, identifying their priorities, and explaining where our approach may provide value.

The objective isn't change for its own sake. It's ensuring your organization has the guidance it needs to make informed benefits decisions.

The best time to evaluate your advisor isn't when you're forced to make a decision. It's while you still have time to make a good one.

Bottom line

The right time to evaluate your advisor is before you need to make a change.

Evaluating your advisory relationship well before renewal gives you time to assess the quality of your guidance, consider alternatives, and make a thoughtful decision. The objective isn't necessarily to change advisors it's to be confident that the relationship continues to serve your organization well.

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